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Science Fiction
Dictionary Latest By
"Science Fiction is speculative fiction in which the author takes as his first postulate the real world as we know it, including all established facts and natural laws."
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![]() In this classic 1950's story, the ad agency works hard to use every bit of technology available to manipulate the public.
When you read this story, you'll be amazed at how well it predicts the future of mass market advertising. At the time the book was written, ad agencies had only been around for about 100 years; the first American advertising agency was opened in 1941. The first big "ad blitz" was organized by none other than P.T. Barnum, who created so much hoopla with newspaper ads, handbills and broadsides advertising the appearance of Jenny Lind, the "Swedish Nightingale" to America, that she was met at the docks by 30,000 New Yorkers.
The first great American brands were created at this time; the first advertisement for Smith Brother's Cough Candy (drops) appeared in a Poughkeepsie, New York paper in 1851. (Historical note: the two brothers in the illustration are named "Trade" and "Mark.") Today, we are saturated with brand names; but in the mid-1800's, everything people bought was generic. You went to the grocery store and bought flour, salt, sugar and soap; the grocer removed it from a larger, anonymous package and wrapped it for you. You never knew the manufacturer.
The history of advertising is a great reminder of how much has changed in the last 100 years. Comment/Join this discussion ( 1 ) | RSS/XML | Blog This | Additional
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Science Fiction
Timeline
ESTHER Tennis Robot V. Fact (1934) And Fiction (1952)
'THE red tennis robot scooted desperately across the court...'
Japan's LignoSat Space Wood Satellite And Dan Simmons' Treeship
'The Consul remembered his first glimpse of the kilometer-long treeship...'
Skyline Robotics Instantiates Heinlein's 'Window Willie' Skyscraper Robot
'Do you know what window washing used to cost by the hour?'
Drone Bombings In Moscow Foreseen 100 Years Ago
'Once the target is confirmed, it uses an IR laser to send a coded signal back to the parent, clearing it to attack.'
I Didn't Know You Can Already Buy Flesh Putty
'I filled your bullet hole with flesh putty and the lattice.'
'A Sign in Space' Gives Practice In Decoding ET Messages
'... it will be easy to form an alphabet which shall enable us to converse with the inhabitants of the moon.'
Melting Permafrost Endangers Infrastructure
'From the tower's huge octagonal base radiate wide silvery strips...'
EELS Exobiology Extant Life Surveyor For Enceladus
'It was about five feet long... a black bullet head and red camera eyes.'
Lazy Lawyer's Trust In ChatGPT Misplaced
'The Law Society has strict rules on the use of pseudo-intelligent software...'
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