Are you self-conscious about your appearance when you use Apple's Facetime on the iPhone? Virginia-based plastic surgeon Dr. Robert Sigal can fix you up - with a 'Facetime Facelift'.
(Facetime Facelift video)
Sigal says he was inspired to invent the procedure... when his wife got an iPhone in 2011. His wife didn't like the way she looked when she talked on her iPhone, because when she held it below her face the camera tended to accentuate any "fullness" in the area (of her face).
The FaceTime Facelift is basically a mild neck-lift procedure, but, unlike typical neck-lifts, the incision isn't made under the chin (because, after all, if you're holding your iPhone below your chin, then people will see the scar). Instead, incisions are made behind the ears and a "lateral swing lift" is performed.
Forward-thinking writers of all kinds have been anticipating this problem. In his 1985 novel Schismatrix, Bruce Sterling created the idea of a video-manicuring program.
Fans of the futuristic Sixties cartoon The Jetson may recall the 'Morning Mask' that Jane Jetson had ready whenever she needed to take a videophone call at a difficult time.