Jail Sells Visitation Monitor Ad Space
Florida's Charlotte County Jail now sells ad space on the jail visitation monitors used by inmates and visitors. The service is expected to raise at least $77,000 dollars per year; the money will be spent on jail services to inmates.
(Jail advertising on visitation monitors)
In some ways, this could be seen as a clever use of resources, particularly since giving inmates added services to reduce recidivism can be done without additional taxation of residents.
On any given night there are nearly 500 inmates in the Charlotte County jail. Many get video visitors, which sparked an idea, and now untapped ad space is up for grabs inside the jail.
"We're trying to give them a lot of resources, but we need money for the resources," Lt. Wilson says.
The county is capitalizing on its captive audience, targeting inmates and their visitors with ads for services they might need -- like an attorney.
"I thought instantly, this is a great opportunity," Attorney Tauna Bogle says.
Bogle is the first advertiser to sign on. Her annual ad costs about $1,500. It will reach an estimated 55,000 jail visitors in just one year.
On the other hand, it's easy to see how this idea might go horribly wrong. I was just thinking about the recent case of the Luzerne County, PA judges Mark Ciavarella and Michael Conahan. The two men accepted $2.6 million in payoffs to put juvenile offenders in lockups run by PA Child Care LLC and a sister company, Western PA Child Care LLC.
Let's suppose that officials notice that some ads bring in more money than others. Let's suppose that they conspire to arrest, oh I don't know, people who have structured settlements and need cash now. Now that's the way to raise more money.
I was also thinking about the different efforts that advertisers were making to make sure that plenty of eyeballs were watching ads online. There's one way to make sure those eyeballs are seeing what they're supposed to be seeing. And jails do offer the ultimate in captive audiences.
(Clockwork Orange: A bit of the old vid for the glazzies)
From Charlotte County jail sells ad space for inmates via Frolix_8.
Scroll down for more stories in the same category. (Story submitted 10/10/2009)
Follow this kind of news @Technovelgy.
| Email | RSS | Blog It | Stumble | del.icio.us | Digg | Reddit |
you like to contribute a story tip?
Get the URL of the story, and the related sf author, and add
Comment/Join discussion ( 0 )
Related News Stories -
'Facetime Facelift' Beautifies Video Chats
Always look your best - on Facetime.
Meeting Wendy Of Wendy's
Wendy of Wendys meet Rondald of McDonald's.
Narrative Science And Phil Dick's Homeostatic Newspaper
'The structure... was once a great homeostatic newspaper, the New York Times.'
BookTrack Adds Sound To Books
I really don't think this is a very good idea. Readers?
Technovelgy (that's tech-novel-gee!)
is devoted to the creative science inventions and ideas of sf authors. Look for
the Invention Category that interests
you, the Glossary, the Invention
Timeline, or see what's New.
Miners! NASA Wants To License RASSOR Excavator
'The borers had been dismantled and packed away.'
Bee+ Robobee Now With Four Wings
'It was a tiny thing, scarcely more than an inch and a half in length...'
CNSILK Robotic Spider Builder
'We could certainly spin a web right through the Solar System, if we can think of a good use for one.'
Starshade Will Help Space Telescope To Search For Exoplanets
'When it found planetary systems in its field, automatically shifted upon them a higher powered telespectroscope ...'
Tiny LEDs Developed For Dust-Sized Computers
'They use sparkles to talk to each other...'
Is There Extraterrestrial Life Here In The Solar System
'How fast is it moving? ...one meter per minute.'
Can We Comprehend Deep Learning Systems?
'Youíve nothing remotely like it, so I canít describe it to you.'
Skin Electronics Can Show Electrocardiogram
'... the young men in the streets who applied polyimde OLED body film to their bared shoulders.'
Chinese Fern Helps Remediate Arsenic Soil
'Bioengeering had put out a spec report on the long crawly things five months back.'
Skai Air Taxi Costs The Same As Uber
'The air-taxi found its way past and around other ground-cars...'
Neurodevices For Consumers? Neuroethicists (And Philip K Dick) Say 'Caveat Emptor'
'They tried to use it today and it wouldn't work. No colors and no ceph patterns, neither one...'
NASA 3D Printed Habitat Challenge Won By AI SpaceFactory
3D printing - on Mars!
The Future Of Elon Musk's Neuralink
'Cerebral Electromagnetic Emmission Amplification and Relay System ó call it artificial telepathy, if you like.'
Researchers Make You Say Anything in Videos
'[It] caused his televised image... to mouth the vowels and consonants beautifully.'
Jeff Bezos Tries Waldoes (Robotic Hands)
'Waldo put his arms into the primary pair before him...'
Asimov and Musk - Boring Company Tunnel vs. Street Race
'There was almost no sound, just a steady velvety whirr as the taxi sped along.'
More SF in the News Stories
More Beyond Technovelgy science news stories