Big Brother Wants To Sell You Something

It's bad enough that we allow the government to increase their already intrusive surveillance of us. Now, FieldAnalyst, a product of NEC, is going to look at your face as you walk through the mall, and tell merchants all about you.


(FieldAnalyst software has you pegged)

The system is able to distinguish individuals and their faces; it then compares these images against its database. The system then outputs your approximate age and your sex.

In the picture shown above, the FieldAnalyst software has concluded that the guy with the little white square over his face is aged 30-39.

The system is intended to help merchants figure out their visitors and market to them better. Future versions will look at your clothes to decide what your net worth might be. Several malls in Japan already have this brand-new technology.

Update 15-Nov-2017: Science fiction movie-goers were treated to an advance look at this future in the movie version of Minority Report, screened in 2002. In the film, an iris-scanning device identified individual consumers passing advertising screens; each customer was given a personalized pitch.


(John Anderton bombarded by personalized ads in Minority Report)

End update.

Via News.com.

Scroll down for more stories in the same category. (Story submitted 10/3/2007)

Follow this kind of news @Technovelgy.

| Email | RSS | Blog It | Stumble | del.icio.us | Digg | Reddit |

Would you like to contribute a story tip? It's easy:
Get the URL of the story, and the related sf author, and add it here.

Comment/Join discussion ( 0 )

Related News Stories - (" Surveillance ")

IJOP Integrated Joint Operations Platform China's Minority Report?
'All day long the idiots babbled, imprisoned in their special high-backed chairs...'

Kuri Robot Roams Your Home, Taking Pictures
'Small devices with cameras and sound equipment which could move freely...'

Nuclear Drones Could Fly For Years
'I sent my eyes on their rounds and tended my gallery of one hundred-thirty changing pictures...' - Roger Zelazny, 1966.

China's Drone Fleet Flies In Formation
'Programmed to hang... in a hexagonal grid pattern.' - Neal Stephenson, 1995.

 

Google
  Web TechNovelgy.com   

Technovelgy (that's tech-novel-gee!) is devoted to the creative science inventions and ideas of sf authors. Look for the Invention Category that interests you, the Glossary, the Invention Timeline, or see what's New.

 

 

 

 

 

Current News

Swarm Of Mindless Robots Works Together
'Very tiny pseudo insects that... can unite to form a superordinate system.'

SpotMini Robot Dog, Autonomous And On Sale In 2019
Great, an autonomous slamhound. It is cute, though.

RoboFly Is Laser-Powered, Adorable
Don't swat this fly!

MSG Sphere Las Vegas, ala Star Wars
'The smoky globe, hung in the vault, was shot with colored light...'

Tetraplegics Dominate Avatar Races
Well, just speaking brain-to-computer...

MIT Ampli Blocks Build Biomedical Devices
Damn it Spock, I'm a doctor not an engineer!

UberAIR Asks For Skytaxi Landing Prototypes
You know you want to ride in one.

Boring Tunnel Almost Ready
Your underground future is calling!

Handheld Human Skin Printer
It outputs a thin wad of uniflesh.

Healthy Fast Food Courtesy Of Robot Chefs
'The electric cook was stirring empty nothing in a pan, with a zeal worthy a dozen eggs.'

Mass Production Of In Vitro Meat From One Sample
They're Assimilating Our Culture, That's What They're Doing

Amazing 'Hybrid' Solar-Powered Sea Slug Does Photosynthesis
Thank goodness for Star Trek.

Retinal Prosthesis Uses Organic Printing Inks
We can rebuild you - well, your eyes, maybe.

Should You Submit Your DNA To A Database?
Consumer DNA services are often inaccurate.

Squid-Like Robots Soon To Be 3D Printable
'It was a chemotactic artificial jellyfish designed to slither...'

Humans Evolve Deep Diving Abilities
Sounds like '60s sci-fi to me.

More SF in the News Stories

More Beyond Technovelgy science news stories

Home | Glossary | Invention Timeline | Category | New | Contact Us | FAQ | Advertise |
Technovelgy.com - where science meets fiction™

Copyright© Technovelgy LLC; all rights reserved.