Google Patents 'Spy In Your Pocket' Smartphone
Google submitted a new patent that uses the imaging and sound pickup capabilities of your smartphone to trigger advertisements for relevant products or experiences.
For example, if you are sitting listening to a song at a concert or other venue, your phone would pick up on the sounds and send you a relevant ad.
I know patent applications tend to go on and on in an attempt to mention every possible condition that might be relevant to the patent, but in the aggregate, it seems like Google might be overreaching just a bit on this one.
Implementations may include one or more of the following features. An audio, image, or video signal can be received from the sensor and the environmental condition can be determined based on the audio, image, or video signal, respectively. An audio signal that includes a voice instruction from a user of the remote device can be received, and the environmental condition can be determined based on background sounds in the audio signal. Information in addition to the advertisement can be provided to the user based on the voice instruction of the user. The remote device can include a mobile phone. The remote device can include a mobile phone, personal computer, digital billboard, a digital kiosk, or a vendor machine, and providing the advertisement to the remote device can include providing a visual advertisement for displaying on a display of the mobile phone, personal computer, digital billboard, digital kiosk, or vending machine, respectively. The remote device can include a mobile phone, personal computer, digital billboard, a digital kiosk, a vending machine, or a public address system, and providing the advertisement to the remote device can include providing an audio advertisement for playing through an audio output of the mobile phone, personal computer, digital billboard, digital kiosk, vending machine, or public address system, respectively. An event can be identified based on the signal output from the sensor. The event can include at least one of a sports event or a musical event. Identifying an advertisement based on the environmental condition can include identifying an advertisement based on the event. The remote device can be placed in a public environment and be shared by a plurality of people. Information in addition to the advertisement can be provided from the remote device to the user. Providing information can include providing at least one of text, audio, or video information.
Implementations may include one or more of the following features. Sensing the environmental condition can include sensing at least one of temperature, humidity, sound, light, or air composition. The digital billboard can be installed at an indoor location, and sensing the environmental condition can include sensing an indoor or outdoor environmental condition.
In general, in another aspect, information is broadcast through a public address system; a sensor of the public address system or a sensor coupled to the public address system is used to sense an environmental condition; the environmental condition is sent to a server; an advertisement is received from the server, the advertisement being identified by the server based on the environmental condition; and the advertisement is broadcast through the public address system.
In general, in another aspect, a computer-implemented method includes enabling advertisers to associate advertisements with one or more environmental conditions to allow the advertisements to be provided to users whose environmental conditions match the environmental conditions associated with the advertisements; and enabling the advertisers to bid for environmental conditions associated with one or more keywords.
I thought immediately about the free telephone service offered in JG Ballard's 1963 novel The Subliminal Man, which should be considered by Google smartphone engineers in charge of user experience:
Franklin waited impatiently as the five-second commercial break cut in (all telephone calls were free, the length of the commercial extending with range-for long-distance calls the ratio of commercial to conversation was as high as 10: 1, the participants desperately trying to get a word in edgeways to the interminable interruptions)...
From Advertising Based on Environmental Conditions via PC World.
Scroll down for more stories in the same category. (Story submitted 5/18/2012)
Follow this kind of news @Technovelgy.
| Email | RSS | Blog It | Stumble | del.icio.us | Digg | Reddit |
you like to contribute a story tip?
Get the URL of the story, and the related sf author, and add
Comment/Join discussion ( 0 )
Related News Stories -
Face2Face Is Bradbury's Spot-Wavex Scrambler
'A special spot-wavex scrambler also caused his televised image... to mouth the vowels and consonants beautifully.' - Ray Bradbury, 1953.
Tony Stark's Transparent Phone Possible With Graphene?
A nearly unbreakable smartphone - based on graphene.
Needle Beam Propagates Without Spreading
'Direct needlecast from here into a shielded stack...'
Penguin E-Books For Libraries
Read about it on your iPad.
Technovelgy (that's tech-novel-gee!)
is devoted to the creative science inventions and ideas of sf authors. Look for
the Invention Category that interests
you, the Glossary, the Invention
Timeline, or see what's New.
Made In Space To Manufacture Optical Fiber In Orbit
'Mass-produced only in the orbiting factories...'
Dune Fans! Power Your Devices With Sweaty Shirts
Yet another power source from humans.
Orwell's Memory Hole Looms Larger Thanks To Nvidia
'All history was a palimpsest, scraped clean and reinscribed exactly as often as was necessary.'
Pipefish Robot Checks Pipes Cheap
Just like capsule endoscopy, but for bigger pipes. That go underground.
Nifty New SDS Space Debris Sensor For ISS
'Their radars... could easily pinpoint the debris of the early Space Age.'
NanoRacks Space Station Module Concept Validated
Space junk into space architecture.
Nuclear Drones Could Fly For Years
'I sent my eyes on their rounds and tended my gallery of one hundred-thirty changing pictures...'
SciFiQ Science Fiction Writing Aid
'Books were just a commodity that had to be produced, like jam or bootlaces.'
Robot Only Faster, Not Better, At Recycling
'Whenever a robot finds something it can't identify straight off... it puts whatever it is in the hopper outside your window.'
Poland Starts With 1000 Warmate 'Suicide Drones'
'Royal Security had told the pods to electrocute you or blast you into chum.'
Dream Of Building Your Own Rocket?
Fiorello Bodoni, you inspire all of us.
Zero Mass 'Vaporators' Pull Drinking Water From The Air
Did you think of Star Wars?
Elon Musk Fears A 'Fleet-Wide Hack' Of Autonomous Vehicles
'Khan grinned. 'It's alive! Bu-wahhahahah!''
China Melts Tibetan Permafrost To Plant Forest
'Can you give us a microwave spotlight?'
iFlytek Doctor Robot First To Pass Medical Exams
Doctor shortage? No problem, we'll just use the autodoc.
Slaughterbot AI KIller Quadcopter Drones
'The real border was defended by... a swarm of quasi-independent aerostats.'
More SF in the News Stories
More Beyond Technovelgy science news stories