AirStrike, an interactive display technology introduced by a company called LM3Labs, appears to allow the user to control a live photographic image.
I checked out the company's website, and I'm not totally convinced. I also don't think it's holographic; it appears to use a flat image presented on a clear sheet. It is a nice effect, though; take a look at the video.
(AirStrike 'holographic' interactive display)
Lots of sites have described this as "holographic:" if that's true, there are a variety of sf progenitors.
This will remind many readers of that great scene from the original Star Wars movie in which R2D2 dazzles young Luke Skywalker with a princess hologram.
(Help me, Obiwan Kenobi - you're my only hope)
You'd have to go back a ways to find the first references to this kind of tech in science fiction; the earliest one I know about is the telestereo from Edmond Hamilton's 1928 novel Crashing Suns:
Abruptly I was aroused from my musings by the sharp ringing of a bell at my elbow. "The telestereo," I said to Hal Kur. "Take the controls." As he did so I stepped over to the telestereo's glass disk, inset in the room's floor, and touched a switch beside it. Instantly there appeared standing upon the disk, the image of a man in the blue and white robe of the Supreme Council, a lifesize and moving and stereoscopically perfect image,...
(Read more about the telestereo)