Science Fiction Dictionary
A  B  C  D  E  F  G  H  I  J  K  L  M  N  O  P  Q  R  S  T  U  V  W  X  Y  Z

 

Space Billboards Would Ruin Our View Of The Cosmos

A horrifying new study shows that it might be possible to ruin the greatest show on Earth - our view of the cosmos in the heavens - by overlaying it with cheesy advertising.


(Satellite’s reflective footprint and examples (Olympics logo and Eiffel Tower))

Space advertising is a promising although still futuristic concept for outdoor advertising and the subject of arguments about rational and sustainable space exploration. The existing approaches for space advertising can be divided into single-time events and multiple demonstration event missions. There are examples of the former such as logos on board a rocket, branded food delivery to the International Space Station, or even a car launched to space. However, in these examples, space advertising was merely a side-issue in a major space mission, whereas what we propose to consider is a dedicated space system. A long-term space advertising mission would rely on a complex satellite system orbiting the Earth and demonstrating pixel images to observers on the ground. In this case, an advertisement appears as a constellation of bright artificial stars formed into an image that can be observed in clear night sky for several minutes. Development of such missions has become a point of interest for a few space startups because the approach provides global Earth coverage and thus allows showing an advertisement to regions of high-demand multiple times.

(Via Satellite Formation Flying for Space Advertising: From Technically Feasible to Economically Viable.)

Science fiction writers must bear some responsibility, I suppose, by introducing this idea more than four generations ago. The first person to think seriously about enormous sky advertisements (as far as I know) was Jules Verne. In his 1889 story In the Year 2889, he wrote about atmospheric advertising:

Everyone has noticed those enormous advertisements reflected from the clouds, so large they may be seen by the populations of whole cities or even entire countries.
(Read more about atmospheric advertising)

Other examples of this idea in science fiction include the Orbiting Casino Advertising Sign from One Against The Legion (1939) by Jack Williamson, the permanent skywriting from Soap Opera (1953) by Alan Nelson and the lunar advertisement from Watch This Space (1957) by Arthur C. Clarke.

Scroll down for more stories in the same category. (Story submitted 1/3/2023)

Follow this kind of news @Technovelgy.

| Email | RSS | Blog It | Stumble | del.icio.us | Digg | Reddit |

Would you like to contribute a story tip? It's easy:
Get the URL of the story, and the related sf author, and add it here.

Comment/Join discussion ( 0 )

Related News Stories - (" Space Tech ")

NASA Wants Self-Driving Or Remote-Controlled Vehicles For Lunar Astronauts
'THE autobus turned silently down the wide street of Hydropole. Robot-guided, insulated from noise and cold...'

Orbital Mechanics, The Liftoff, The Turnover, The Retrograde Burn
'...the huge vessel had spun, with a sickening lurch, through a complete half-circle, the instant the power was reversed.' - EE 'Doc' Smith, 1928.

Can A Human Land A SpaceX Rocket On Its Tail?
'If she starts to roll sideways — blooey! The underjets only hold you up when they’re pointing down, you know.' - Stanley G. Weinbaum, 1936.

First Ever Proof Of Water On Asteroids
'Yes, strangely enough there was still sufficient water beneath the surface of Vesta.' - Raymond Z. Gallun, 1951.

 

Google
  Web TechNovelgy.com   

Technovelgy (that's tech-novel-gee!) is devoted to the creative science inventions and ideas of sf authors. Look for the Invention Category that interests you, the Glossary, the Invention Timeline, or see what's New.

 

 

 

 

Science Fiction Timeline
1600-1899
1900-1939
1940's   1950's
1960's   1970's
1980's   1990's
2000's   2010's

Current News

Vast Apartment Living Will Get Even More Vast
'What is your population', I asked. 'About eighty millions.'

NASA Wants Self-Driving Or Remote-Controlled Vehicles For Lunar Astronauts
'THE autobus turned silently down the wide street of Hydropole. Robot-guided, insulated from noise and cold...'

Elon Musk Says Robotaxis Will Be Ready This August, 2024
'The car had no steering wheel, and no one drove!'

Moonwalkers AI-Controlled Electric Shoes
Now that's power walking that Hugo Gernsback would have approved.

Steve Jobs: 'Capture The Next Aristotle - With AI'
'It was disturbing to think of the Flatline as a construct...'

No Tips! Robotic Food Delivery In Phoenix
'...he rewired the delivery robot so that it would serve him midnight snacks.'

Electric Catamaran 'Explorer Eco 40m' Has 'Solar Skin'
'On went the electric-yacht faster and still faster.'

Orbital Mechanics, The Liftoff, The Turnover, The Retrograde Burn
'...the huge vessel had spun, with a sickening lurch, through a complete half-circle, the instant the power was reversed.'

Harvest Power From Tears And Blinking With Smart Contact Lens
'...he realized that it was not quite a clear lens. Speckles of colored brightness swirled and gathered in it.'

Europa Clipper Plate Carries A Special Message
'...a universal cryptogram — yet it is one which can be interpreted by any intelligent creature on any planet in the Solar System!'

Micro-Robots Are Smallest, Fully Functional
'With a whir, the Scarab shot from the concealing shadows of the corner where it had hidden itself.'

AI Enhances Images Your Brain Sees
'I could have sworn the psychomat showed pictures almost as sharp and detailed as reality itself'

Illustrating Classic Heinlein With AI
'Stasis, cold sleep, hibernation, hypothermia, reduced metabolism, call it what you will - the logistics-medicine research teams had found a way to stack people like cordwood and use them when needed.'

Deflector Plasma Screen For Drones ala Star Wars
'If the enemy persists in attacking or even intensifies their power, the density of the plasma in space will suddenly increase, causing it to reflect most of the incoming energy like a mirror.'

DIY Robotic Hand Made After Loss Of Fingers
'I made them... with the fine work of the watchmaker...'

Cheap Drunk Driver Detection From UofM
"Look, I can drive... Start, darn it!"

More SF in the News Stories

More Beyond Technovelgy science news stories

Home | Glossary | Invention Timeline | Category | New | Contact Us | FAQ | Advertise |
Technovelgy.com - where science meets fiction™

Copyright© Technovelgy LLC; all rights reserved.