Science Fiction
Dictionary
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
 |
Artificially Intelligent Poster - Advert That Writes Itself
Like many delightful sf novels, this story begins with a slightly terrifying premise: could artificial intelligence be used to create the most enticing advertisement the world has ever seen?
(M&C Saatchi artificially intelligent poster)
Every few seconds, the digital poster would change. Sometimes, it would feature a wide range of drab grays and blocks of text. Other times, it was a minimalistic image with a short saying.What was unique about this particular poster, which ran in two locations at the end of July 2015, wasn't the fact that people were looking at it. Rather, it was looking at them — and learning. Using facial tracking technology and genetics-based algorithms, the poster took the aspects that people looked at the longest and then incorporated that into the next design evolution.
"We were surprised how quickly it learned," said Sam Ellis, business director of innovation at M&C Saatchi. "It got to a state of where it felt like it was in the right place a bit faster than we thought."
In less than 72 hours, the M&C Saatchi advertisement was creating posters in line with the current best practices in the advertising industry, which had been developed over decades of human trial and error like realizing three to five word slogans work best.
Science fiction fans turn to Philip K. Dick on this topic; read about the very creative and very persistent sales robots in his possibly prophetic 1954 short story Sales Pitch.
Via CNBC.
Scroll down for more stories in the same category. (Story submitted 3/12/2017)
Follow this kind of news @Technovelgy.| Email | RSS | Blog It | Stumble | del.icio.us | Digg | Reddit |
Would
you like to contribute a story tip?
It's easy:
Get the URL of the story, and the related sf author, and add
it here.
Comment/Join discussion ( 0 )
Related News Stories - (" Artificial Intelligence ")
Have AI Researchers Given Up On 'Bio-Babies'?
'You couldn't have the capstone without the pyramid to hold it up.' Stephen Baxter, 2008.
Nuclear Plant Restarted To Power AI To Feed Us Dreams
'...Anything was possible in my imaginary environment.' - Raymond Z. Gallun, 1940.
Dino From Magical Toys An AI Companion To Children
'...the imaginary companions discovered by needful children.' - Anne McCaffrey, 1990.
AI Computer Chip Designs Passeth Human Understanding
'It seems that at one time computers were designed directly by human beings.' - Isaac Asimov, 1958.
Technovelgy (that's tech-novel-gee!) is devoted to the creative science inventions and ideas of sf authors. Look for the Invention Category that interests you, the Glossary, the Invention Timeline, or see what's New.
Science Fiction
Timeline
1600-1899
1900-1939
1940's 1950's
1960's 1970's
1980's 1990's
2000's 2010's
Current News
Robot Hand Creeps Along, Separate From It's Owner
'The crawling... object was V-Stephen's surgeon-hand...'
Taikonauts Exercise In China's Tiangong Space Station
'Joe got out the gravity-simulator harnesses...'
Korean Exoskeleton Suit F1 Helps You Put It On
'Better late than never.'
Have AI Researchers Given Up On 'Bio-Babies'?
'You couldn't have the capstone without the pyramid to hold it up.'
Bunker Busters and Bore-Pellets
'The first revelation of the new Soviet bore-pellets.'
'Spikeless' Brand Swizzle Stick Detects Spiked Drinks
'the unobtrusive inspections with tiny remote-cast snoopers...'
Heart Patches Grown In The Lab Repair Hearts
I'm hoping that this procedure becomes a normal part of medical practice!
Humanoid Robots Spotted In Homes Performing Household Chores
'... nothing was perfected until M. Pantalon announced the completion of his automatic valet.'
Musk Proposes Sites For Martian Cities
'...its streets were of remarkable width, with few or no buildings so high as mosques, churches, State-offices, or palaces in Tellurian cities.'
Bambot Open Source Cheap Delivery Robot
'Not since the time he rewired the delivery robot...'
Robot Collective Acts Like A Smart Material
'...it was all composed of tiny, identical cubes, carefully laid to form a tilelike surface.'
Vipera Electric Skis From Frigid Dynamics
'JOAN strapped on her power-skis...'
Pixel Watch 'Loss of Pulse Detection' And Philip K. Dick
'He carried on his person a triggering mechanism sensitive to his heartbeat.'
Nuclear Plant Restarted To Power AI To Feed Us Dreams
'...Anything was possible in my imaginary environment.'
SpaceX's Starman Tesla Roadster In Space
'Somewhere in space, a chrome and blue automobile raced the green light of Earth.'
Pivotal Blackfly Electric Aircraft Lifts And Hovers
'That explains how it was so easy for me to remain motionless in midair...'
